Best Practices

I sat down yesterday and wrote out all of the stuff currently going on in my life that requires my attention. I am a juggler with a lot of balls in the air. Most of these items involve developing my freelance web design business. There’s a couple of personal items in there, but for the most part it’s about growing The Web Shop. (Actually one big to-do is the rebranding of The Web Shop that is going on right now.)

My point is that at least the next few weeks are going to be extrememly busy for me. I’d rather not just leave my Best Practices blog fallow for that long, though. So consider this an open casting call for guest bloggers. Maybe you’re asking yourself, “Why would I want to write a post for someone else’s blog?” Here’s one blogger’s take.

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I recently started a new blog, Make Your Web Site Count, that targets small business owners with web sites. The focus of the posts are helping non-technical people get the most out of their web sites. Sometimes I do that by discussing features they could add to their site. Sometimes I talk about strategies to get more traffic to their web site. In some instances I just post a case study of a project that I’ve recently worked on to help give business owners an idea of what is possible for their sites.

Now the writing style is definitely targeted towards an audience that doesn’t have a lot of experience with the web, but the material covered includes lots of little gems you could share with your own clients.

You might have heard the holy grail of entrepreneurship is to have multiple streams of income. The idea is that if any of those revenue sources dry up, you won’t take much of a financial hit because you’ve got money coming from other sources. That is 100% true, but there’s a dark underbelly to managing many revenue sources that sometimes gets overlooked.

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You have a lot of information locked up in your skull. Think about it. How often do you come across a web site and think to yourself the person in charge of this could make it 500% better if they just made a few simple changes? That’s unique information that you have and they don’t. It’s valuable. You should give it to them for free.

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It seems I hear a lot of stories about workaholic entrepreneurs. They spend 80 hours a week working on their business, and the few hours left over each week goes to their friends and family. I’m the exact opposite. I think.

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